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Stop waiting to use AI for marketing

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering your biggest marketing questions. Find us on Apple Podcasts or wherever you listen to podcas...

Aaron Lange

Aaron Lange

Aaron Lange leads the Technology team as SVP at Marketing Architects.

Recent Posts:

The Future of Targeting is Contextual for Streaming Advertisers

Behavioral targeting is under attack.

The Pitfalls of IP-Based Targeting in Streaming Campaigns

As any marketer who’s run streaming television campaigns knows, using IP addresses are still a widel...

Conversion 101: solving a common, costly problem

We define Conversion as the process of turning a prospect into a customer. You probably already knew...
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