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Watch: How Digital-First Brands Win on TV
Anyone heard that TV's dead?
Watch: How Digital-First Brands Win on TV
Anyone heard that TV's dead?
AI just broke the SEO playbook
This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...
Why we all need better marketing
This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...
5 Effectiveness Principles for TV Creative that Performs
It's 8 PM on a Tuesday evening. Your target customer is being pulled in every direction. A text just...
Why 95% of your audience isn't buying
This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...
TV Creative Pretesting is No Longer Optional
You've just invested hundreds of thousands of dollars in a stunning new TV commercial. The productio...
The biggest B2B marketing mistakes
This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...
Marketing effectiveness on a budget
This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...
Why CPM is king
This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...
How to Crack the Connected TV Code
You're scrolling through streaming TV options, debating between Severance, Yellowstone, or catching ...
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