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Making the case for brand with Amica Insurance
This newsletter comes from the hosts of The Marketing Architects, a research-first show answering your biggest marketing questions. Find us on Apple Podcasts or wherever you listen to podcas...
The MA Team
Recent Posts:
The Top 11 Marketing Podcasts for CMOs in 2023
Ready to discover a world of marketing knowledge and inspiration?
Is the clock ticking for TikTok?
TikTok has over 100 million American users, and US marketers will spend more than $11 billion on the...
How will AI reshape marketing and advertising?
AI is probably the hottest topic in business right now.
How measurable are upper-funnel marketing channels?
According to a survey by Ruler Analytics, less than 25% of marketers feel confident they’re tracking...
Should you advertise during a recession?
Budget cuts. Layoffs. Wait, are we even in a recession?
Quince Shares Affordable Luxury on National TV
Direct-to-consumer retailer Quince launches first national TV campaign with All-Inclusive TV agency ...
Digital dangers, targeting and bothism
Digital has democratized advertising, allowing more brands to find and reach their audiences online.
What to Look For in a TV Advertising Agency
It’s time to get your message out in a big way.
Angela Voss Named Marketing Architects' New CEO
After 15 years at All-Inclusive TV advertising agency Marketing Architects, former Chief Client Offi...
Uncommon Goods Connects With Holiday Shoppers Through TV
Ecommerce retailer launches a national TV campaign targeting holiday shoppers with Marketing Archite...
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