5 Effectiveness Principles for TV Creative that Performs

It's 8 PM on a Tuesday evening. Your target customer is being pulled in every direction. A text just came in from their boss. The dog needs to go outside. Instagram notifications are lightin...
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Chuck's Wednesday Wisdom: right vs. left brain marketing

We make decisions with the right side of our brain. It's also our emotional side. So, in a marketing world in which we are driven by data, how do we not lose the value of right-brained decisions? Is it possible to create models that replicate the kind of judgement the right brain provides us? Watch this edition of Chuck's Wednesday Wisdom to learn more.

 

Chuck Hengel
Chuck Hengel
Founder & CEO

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