Distinct isn't enough

Marketers love perfect data. Andrew Tindall doesn't think we need it. This week, System1's chief growth officer joins us to make the case for useful-but-imperfect evidence, then shares new r...

The Marketing Architects Team

The Marketing Architects Team

Curated by our leaders, creatives, analysts, designers, media buyers and more at Marketing Architects.

Recent Posts:

Marketing Architects Improves Streaming TV Targeting

Marketing Architects adds hyperlocal targetingcapabilities to enhance streaming TV campaigns for ret...

Understanding Linear TV: What is it and How Does it Work?

What is linear TV? Linear TV, often referred to as traditional broadcast TV, encompasses cable and s...

Watch: Growing Market Share With TV

Retail marketers are juggling a lot.

Webinar: Doubling Down on First-Party Data with TV

New privacy rules have changed how marketers reach and learn about customers. During this eMarketer ...

Plow & Hearth Celebrates the Comfort of Home on National TV

Home and garden brand launches a national TV campaign with Marketing Architects.

7 Podcasts Every CMO Should Listen To

Marketing changes rapidly. And the mountains of content explaining these changes? Well, they can qui...

Marketing Architects Optimizes the Customer Experience

All-Inclusive TV advertising agency launches new conversion services to enhance campaign performance...

Joybird Airs First TV Campaign

Online furniture retailer launches a national campaign with Marketing Architects highlighting custom...

Alto Invests in Growth with National TV

Alternative investments fintech launches a national TV campaign with Marketing Architects.

WeatherBug Launches a Growth-Driven National TV campaign

Top-rated weather app and site WeatherBug has provided quality hyperlocal weather data to its users ...

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