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5 Effectiveness Principles for TV Creative that Performs

It's 8 PM on a Tuesday evening. Your target customer is being pulled in every direction. A text just came in from their boss. The dog needs to go outside. Instagram notifications are lightin...

Rob DeMars

Rob DeMars

Chief Creative Officer

Recent Posts:

Marketing Architects creates #1 cane brand, then sells it off

Aug. 25 marked the sale of Marketing Architect’s HurryCane, the No. 1 selling cane in America. Drive...

Media fascinated with ad agency-turned-product developer

It’s not often you find a performance marketing ad agency that knows how to market a product AND con...

How to declare war on your ad agency

Your TV advertising agency calls. You ignore it. The last few conversations felt more like negotiati...

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