Marketing Architects: TV Advertising Blog | The Marketing Architects Team (11)

The Marketing Architects Team

Curated by our leaders, creatives, analysts, designers, media buyers and more at Marketing Architects.

Remember when getting consumer insights meant spending weeks recruiting for focus groups and thousan...

Think about the last time you grabbed a Coke. Was it because you were thirsty on a hot day? Watching...

This week, we're exploring controversial truths with Bob Hoffman, the Ad Contrarian. Starting with h...

Marketing effectiveness principles are more than theory... they're proven frameworks for growth. Thi...

The most successful TV campaigns are built on shared first-party data, including website traffic, co...

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

GOVX launches a national TV campaign to connect military and first responder communities with discou...

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

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