Marketing Architects: TV Advertising Blog | The Marketing Architects Team (13)

The Marketing Architects Team

Curated by our leaders, creatives, analysts, designers, media buyers and more at Marketing Architects.

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

TV drives the strongest sales impact in video, making the choice of agency partner critical. A well-...

"Performance marketing and brand marketing work hand in hand to help drive a business forward.”

Marketers always look to demonstrate value. The rise of Connected TV has introduced new opportunitie...

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

The lines between traditional linear TV and Connected TV (CTV) are blurring. In a webinar hosted by ...

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

AI engine finds the ideal mix of linear and Connected TV to improve TV advertisers’ reach and return...

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

TV advertising’s been around since the 1940s. It’s one of the most iconic and visible forms of marke...

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