Marketing Architects: TV Advertising Blog | The Marketing Architects Team (3)

The Marketing Architects Team

Curated by our leaders, creatives, analysts, designers, media buyers and more at Marketing Architects.

Each year, streaming claims a larger portion of TV viewership. Today, 4 in 5 US households have a vi...

TV delivers unmatched scale and visibility. But turning that into measurable growth takes more than ...

TV advertising provides opportunities for brand growth beyond what's possible with highly targeted a...

B2B marketing is changing, and it will never be the same. B2B marketing used to be simple. Well, sim...

TV advertising has been a powerful channel for decades. But it's now undergoing significant changes,...

TV advertising done right can make a huge difference to the success of your business. TV unites team...

When the economy gets shaky, marketing budgets are often the first to get cut. But brands that keep ...

Retail marketers are juggling a lot.

New privacy rules have changed how marketers reach and learn about customers. During this eMarketer ...

Home and garden brand launches a national TV campaign with Marketing Architects.