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This newsletter comes from the hosts of The Marketing Architects, a research-first show answering your biggest marketing questions. Find us on Apple Podcasts or wherever you listen to podcas...

The Marketing Architects Team

The Marketing Architects Team

Curated by our leaders, creatives, analysts, designers, media buyers and more at Marketing Architects.

Recent Posts:

Are you measuring brand wrong?

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

What scientists know that marketers don't

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

American Standard Launches First TV Campaign for Shower Remodels

The national TV campaign highlights a lifetime warranty and end-to-end service delivered by American...

The false choice that’s killing effectiveness

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

Why do marketers chase quick wins?

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

How does advertising ACTUALLY work?

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

Watch: How Digital-First Brands Win on TV

Anyone heard that TV's dead?

AI just broke the SEO playbook

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

Why we all need better marketing

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering yo...

5 Effectiveness Principles for TV Creative that Performs

It's 8 PM on a Tuesday evening. Your target customer is being pulled in every direction. A text just...

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