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Stop waiting to use AI for marketing
This newsletter comes from the hosts of The Marketing Architects, a research-first show answering your biggest marketing questions. Find us on Apple Podcasts or wherever you listen to podcas...
8 ways to do retail right
Part 6 of The HurryCane Story; From Napkin to the No. 1 Selling Cane in America Scaling your busines...
Amazon: a business owner’s friend or foe?
Part 5 of The HurryCane Story; From Napkin to the No. 1 Selling Cane in America
7 ways to tell your product’s ready to scale
Part 4 of The HurryCane Story; From Napkin to the No. 1 Selling Cane in America You’ve created an am...
The omnichannel marketing series: overview
Before you make another major business decision for 2016, there’s something you should know.
Why it matters that grandma's shopping online
Part 3 of The HurryCane Story; From Napkin to the No. 1 Selling Cane in America Grandma’s shopping o...
How to test your way to the top
Most marketers have a love-hate relationship with creative testing. You love it because you can lear...
The omnichannel marketing series: avoid single transactions
Want to sink your teeth into a delicious example of omni-channel marketing in action?
How to name a no. 1 brand
What do all champion brand names have in common? They’re memorable, they make you feel something and...
The omnichannel marketing series: channel splintering
Are all of your marketing channels working in concert to captivate prospects and seamlessly turn the...
The omnichannel marketing series: don't reinvent the wheel
Imagine the perfect day, walking in your customer’s shoes. They open the morning paper and your ad c...
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