Stop waiting to use AI for marketing

This newsletter comes from the hosts of The Marketing Architects, a research-first show answering your biggest marketing questions. Find us on Apple Podcasts or wherever you listen to podcas...

8 ways to do retail right

Part 6 of The HurryCane Story; From Napkin to the No. 1 Selling Cane in America Scaling your busines...

Amazon: a business owner’s friend or foe?

Part 5 of The HurryCane Story; From Napkin to the No. 1 Selling Cane in America

7 ways to tell your product’s ready to scale

Part 4 of The HurryCane Story; From Napkin to the No. 1 Selling Cane in America You’ve created an am...

The omnichannel marketing series: overview

Before you make another major business decision for 2016, there’s something you should know.

Why it matters that grandma's shopping online

Part 3 of The HurryCane Story; From Napkin to the No. 1 Selling Cane in America Grandma’s shopping o...

How to test your way to the top

Most marketers have a love-hate relationship with creative testing. You love it because you can lear...

The omnichannel marketing series: avoid single transactions

Want to sink your teeth into a delicious example of omni-channel marketing in action?

How to name a no. 1 brand

What do all champion brand names have in common? They’re memorable, they make you feel something and...

The omnichannel marketing series: channel splintering

Are all of your marketing channels working in concert to captivate prospects and seamlessly turn the...

The omnichannel marketing series: don't reinvent the wheel

Imagine the perfect day, walking in your customer’s shoes. They open the morning paper and your ad c...

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