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When brands try too hard to be relevant
Brands chase relevance through repositioning and purpose messaging. Both strategies promise to connect with consumers in new ways. This week, Professor Tyler Milfeld of the Villanova School ...
Crutchfield Sparks Excitement With New TV Campaign
National electronics retailer launches a TV campaign with Marketing Architects.
Marketing Architects Improves Streaming TV Targeting
Marketing Architects adds hyperlocal targetingcapabilities to enhance streaming TV campaigns for ret...
Plow & Hearth Celebrates the Comfort of Home on National TV
Home and garden brand launches a national TV campaign with Marketing Architects.
Marketing Architects Optimizes the Customer Experience
All-Inclusive TV advertising agency launches new conversion services to enhance campaign performance...
SmartAsset Launches a Simpler Road to Retirement on TV
MINNEAPOLIS, MN—December 27th, 2021—SmartAsset, an online destination for financial advice and marke...
Joybird Airs First TV Campaign
Online furniture retailer launches a national campaign with Marketing Architects highlighting custom...
Alto Invests in Growth with National TV
Alternative investments fintech launches a national TV campaign with Marketing Architects.
WeatherBug Launches a Growth-Driven National TV campaign
Top-rated weather app and site WeatherBug has provided quality hyperlocal weather data to its users ...
Marketing Architects Steps Forward in Automated Media Buying
All-Inclusive TV advertising leader improves media buying efficiencies through an automated solution...
Patriot Software Turns to TV to Reach American Business Owners
Accounting and payroll software company partners with Marketing Architects for national television p...
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