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This newsletter comes from the hosts of The Marketing Architects, a research-first show answering your biggest marketing questions. Find us on Apple Podcasts or wherever you listen to podcas...

The Marketing Architects Team

The Marketing Architects Team

Curated by our leaders, creatives, analysts, designers, media buyers and more at Marketing Architects.

Recent Posts:

Understanding Linear TV: What is it and How Does it Work?

What is linear TV? Linear TV, often referred to as traditional broadcast TV, encompasses cable and s...

Watch: Growing Market Share With TV

Retail marketers are juggling a lot.

Webinar: Doubling Down on First-Party Data with TV

New privacy rules have changed how marketers reach and learn about customers. During this eMarketer ...

Plow & Hearth Celebrates the Comfort of Home on National TV

Home and garden brand launches a national TV campaign with Marketing Architects.

7 Podcasts Every CMO Should Listen To

Marketing changes rapidly. And the mountains of content explaining these changes? Well, they can qui...

Marketing Architects Optimizes the Customer Experience

All-Inclusive TV advertising agency launches new conversion services to enhance campaign performance...

Joybird Airs First TV Campaign

Online furniture retailer launches a national campaign with Marketing Architects highlighting custom...

Alto Invests in Growth with National TV

Alternative investments fintech launches a national TV campaign with Marketing Architects.

WeatherBug Launches a Growth-Driven National TV campaign

Top-rated weather app and site WeatherBug has provided quality hyperlocal weather data to its users ...

5 Books That Will Persuade You to Launch TV

In today’s digital-centric media landscape, TV advertising is often pushed to the side as social, di...

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